2025

Vilnius University Open Series

Komunikacija ir informacija. Studentų mokslinių darbų almanachas

Published 2025-03-28

Front Matter

Asta Mikalauskienė

Editorial Board and Table of Contents

1-5

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Articles

Greta Aleksandravičiūtė

Applying Artificial Intelligence in Project Management: A Practitioner’s Perspective

6-17

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Simona Uksaitė

Civil Resistance Campaigns in Lithuania: How does the Ministry of National Defense Implement Advertising Campaign Strategies?

126-142

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Eglė Baranauskaitė

Followers’ Views on the Impact of Influencer Self-Disclosure in Advertising on Followership and Followers’ Decision to Buy the Advertised Brands

18-32

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Vitalija Butkutė | Asta Urbanavičiūtė-Globienė

The Video-Sound Correlation in the “Play Has No Limits” Advertising Campaign: A Semiotic Perspective

33-58

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Karolina Kryževičiūtė

Consumers’ Empathic Response and Emotional Engagement with Lithuanian Red Cross Social Advertising

59-72

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Dovilė Leknickienė

The Role of Communication in Developing Remote Learning and Inclusive Education in Lithuania

73-86

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Raminta Majauskaitė

The Roles and Safety of Journalists in Lithuanian Social Protests (2021–2023)

87-105

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Adomas Taraskevičius | Edvinas Grigalaitis

The Importance of External Communication in Strengthening Relations Between a Sports Organisation and Its Stakeholders: The Case of Kaunas Amateur Volleyball League

106-125

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